RUN. YOUR. CITY - PUMA x AMSTERDAM COFFEE RUN

 Zim The Agency, in collaboration with PUMA, created this event to blend community, energy, and product awareness in the most authentic way. From concept to execution, every detail was designed to engage runners and coffee lovers alike, helping them find their perfect PUMA running gear while enjoying a fun, citywide experience. We wanted to merge the culture of running with the vibrant coffee scene in Amsterdam, creating a unique activation that felt fresh, exciting, and memorable.